Nutrition guide
Feed them well.
It's not complicated.
A short, honest guide to what actually matters when you're feeding a dog — plus a simple calculator to give you a starting number.

The five things that matter
- 1. A named animal protein first. "Chicken" beats "chicken meal" beats "poultry by-product."
- 2. Whole ingredients you recognize. Vegetables, whole grains, seeds — not mystery fillers.
- 3. Life-stage appropriate. Puppy, adult, and senior formulas exist for real reasons.
- 4. Fat matters as much as protein. Omega-3s from fish or flax are the shortcut to a great coat.
- 5. Portion is everything. Even great food overfed becomes a problem.
Feeding calculator
A starting point
Educational only — talk to your vet for anything specific.
Daily estimate
1050 kcal
≈ 2.8 cups of Truelane dry recipe